Entrepreneurial Professional

This series is designed for the small business owner or prospective owner and prepares them to do the basic accounting, management and marketing tasks required for business success.

For information, contact the area coordinator, Dr. Karl Giulian, at (609)343-4996 or kgiulian@atlantic.edu.

Upon completion of this program students will be able to:

  • Describe the role of business in society;
  • Utilize proper marketing terminology;
  • Explain the importance of marketing in for profit and not for profit businesses;
  • Recognize the challenges associated with start-up ventures, franchises or family-run succession as entrepreneurial opportunities;
  • Explain the steps involved in, and benefits of, writing a business model as an initial step in creating a business plan;
  • Apply basic accounting cycle concepts utilizing Quickbooks Pro.

(ZENP)

Total credits:
13

Overview

Program

Business Administration

Type

Professional Series